As the Founder and Managing Director of O’Keefe & Partners, Brian is one Australasia’s leading authorities on philanthropy, corporate citizenship, and not-for-profit management and governance.

In the late 80s, he commissioned Australia's first-ever research into the trends of giving. "Giving Trends"© provides benchmark data and insights into the giving patterns of corporations and the community. Brian’s professional experience spans over four decades and he is highly regarded amongst the Corporate sector, the Media and the Third sector. His dedication to the industry has helped make O’Keefe & Partners the unrivalled marketplace leader with a well-established and proven track record.

Julie is O’Keefe & Partners’ Managing Partner and is a specialist in integrated campaign development and creative problem solving. For over 15 years she has increased the revenue, market leadership and profile of organisations through the identification of strategic directions and the engineering of integrated development programs.

Julie heads up a team of 25 professionals, who excel and specialise in delivering sponsorship, PR, training, management and development solutions. Julie is at the frontline of delivering this commitment, which she considers both a privilege and an enormous challenge. Her efforts were recently recognised by a key industry leader when she was awarded 2000 Young Business Woman of the Year, sponsored by Telstra. Click here to read more.

Reegan joined O’Keefe & Partners after Graduating from Monash University with a double degree in Business/Marketing and Communications/Public Relations.

Throughout her studies Reegan proved her versatility and dedication by building on her scholastic knowledge with multiple part time positions. She has gained valuable experience amidst a variety of Public Relation and Fundraising roles, including four years in sports sponsorship and marketing, predominately with the Melbourne Football Club, and more recently in the media relations for the Rugby World Cup.

She has also worked across the health and welfare sector extensively.

Ellana’s marketing skills cross many levels. Her experience ranges from data analysis to end-to-end product management and everything in between. Ellana has managed and run major research and marketing campaigns from the tendering process through to post-analysis.

Her qualifications include a Bachelor of Arts (Social Sciences) degree and a Bachelor of Business (Marketing) degree from Monash University (Caulfield campus). She has also completed courses in direct marketing, leadership and management.

Prior to joining O'Keefe & Partners, Ellana worked primarily in the corporate sector in product and brand management, responsible for product performance and marketing accountability. She managed budgets in excess of $100 million.

Zirka brings over 25 years experience to O'Keefe & Partners. Her many accomplishments to date can be attributed to her extensive knowledge of the charitable sector and her exceptional organizational and leadership skills.

Zirka specialises in delivering comprehensive fundraising strategies – incorporating capital campaigns, PR and project management - to the health, welfare and aged care sector. Her qualifications include a Bachelor of Arts Degree from La Trobe University and a Master of Health Administration from the University of New South Wales.



Interactive Forum

O’Keefe and Partners’ exclusive interactive industry forums offer you the opportunity to draw on 180 years worth of combined expertise from the O’Keefe and Partners Executive and Senior Teams. These forums give industry captains and leaders the opportunity to discuss topical issues, obtain first hand information about emerging trends, and generate new ideas and creative solutions. The forums are free and play an important role in raising benchmarks and delivering best practice across the industry.

To register your interest today simply click here.



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